Some Fortune 500 companies have begun testing software that can spot a deepfake of a real person in a live video call, following a spate of scams involving fraudulent job seekers who take a signing bonus and run.
The detection technology comes courtesy of GetReal Labs, a new company founded by Hany Farid, a UC-Berkeley professor and renowned authority on deepfakes and image and video manipulation.
GetReal Labs has developed a suite of tools for spotting images, audio, and video that are generated or manipulated either with artificial intelligence or manual methods. The company’s software can analyze the face in a video call and spot clues that may indicate it has been artificially generated and swapped onto the body of a real person.
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